LSBU Personalised Prospectus
The University wanted a partner to provide a high quality fully personalised prospectus to support their focus on personalised learning. The project was managed by Pureprint’s implementation team ensuring that the prospectus was compiled based on a set of rules using the courses the individual had selected from their website.
We print personalised imagery and copy as print-on-demand prospectuses all perfect bound, enclosed and mailed from our digital despatch centre.
Then prospectus only contains courses chosen by the individual for greater relevance which gives increased conversion rates, a reduction in production and postage costs, no storage costs and easy content amendments. It also means a reduction in waste with zero scrapage.
This project has been really well received by students, the University and it’s peers.